About Us
Rural Bank offers competitive interest rates for investors seeking the security of investing in an Australian Bank.
Rural Bank (BSB 633-111)
Who is Rural Bank?
Rural Bank Limited is a joint venture between Bendigo and Adelaide Bank Limited and Elders Limited. In June 2000, the company was granted an Australian Banking licence and Elders Rural Bank was formed to deliver a much-needed specialist Banking service to rural Australia.
In August 2009, Elders Rural Bank Limited changed its name to Rural Bank Limited.
Rural Bank provides an efficient and cost-effective delivery of investment and financial products to rural and regional Australia. The business model adopted combines the successful and expanding agribusiness national branch network of Elders Rural Services Australia Limited with Bendigo and Adelaide Bank’s banking expertise, disciplines, products and systems capabilities.
We bring a new sense of commitment to banking in rural and regional Australia and to agribusiness, which we are committed to for the long term. Our products and services are available at over 400 outlets nationally including Elders Rural Services Australia Limited, Bendigo and Adelaide Bank and Bendigo Community Bank Branches.
Is your money safe?
Rural Bank is an Authorised Deposit taking Institution (ADI). ADIs such as banks are prudentially regulated by the Australian Prudential Regulation Authority (APRA).
APRA sets and enforces stringent standards designed to ensure that under all reasonable circumstances, ADIs can meet their obligations to depositors. ADIs must comply with APRA prudential standards at all times and are subject to ongoing supervisory oversight by APRA.
The Australian Securities and Investments Commission (ASIC) regulates Rural Bank.
Standard & Poor's has assigned an investment grade rating of A2 short term and BBB long term to Rural Bank.
What about the impact of US financial markets?
Rural Bank has no direct exposure to the US sub-prime mortgage market or to off-shore financial markets. Rural Bank does not have any sub-prime housing assets and has not invested in highly structured products or securitisation vehicles.
Rural Bank continues to adopt a conservative approach in investing. All investments are made in Australia, either as cash investments in Australian ADIs or loans to primary producers.
Rural Bank’s 2009 financial results demonstrate the strength of the bank with:
- $45.1m net profit after tax (up 10% from 2008)
- 27.8% cost to income ratio
- 14.2% return on average equity
- $3.68b loans under management
- total deposits of $3.75bn
For more information click here to access the 2009 Annual Report.
Click here for more information on the safety of your funds.
Click here for more information on the security of your funds .
Investing with Rural Bank
We provide a variety of financial products and services including Visa debit cards, cheque accounts, direct debit and credit facilities, phone and internet banking, and access to World-wide ATM and EFTPOS networks.
Our wide range of flexible deposit products have been specifically developed for depositors wanting to earn attractive interest, enjoy bank security on funds invested and obtain easy access to their funds.
Rural Bank offers a choice of investments that can be tailor made to meet your short term cash flow needs as well as longer term investment returns. Deposits over $500,000 are negotiable, based on daily professional money market interest rates. For more information, contact Rural Bank Treasury directly on 1800 644 824 or your broker.
We look forward to welcoming you to Rural Bank, offering you competitive rates and products with a strong commitment to customer service.